I really believe that the more conservation, environment, wildlife and nature bloggers out there, the more mainstream environmentalism will become. That can only be a good thing.
As tales of daring and reckless adventure go, it's surely up there with the best of them. All set in another mysterious world, less than one hundred meters above the ground.
Photography is an incredibly important tool in conservation. You can have all the data and research papers in the world, but unless you inspire action then conservation will remain an uphill struggle.
I find myself repeating an abridged version quite often when I make the case for predator reintroduction to Scotland (or at least a higher rate of deer culling!).
All the best made plans rapidly unravel whenever you put scientists into the field, and here's how.